{"id":18161,"date":"2025-10-14T10:49:00","date_gmt":"2025-10-14T10:49:00","guid":{"rendered":"https:\/\/gruendungsregiongoslar.de\/news\/marco-martinato-finds-his-calling-in-gin\/"},"modified":"2026-10-03T10:08:04","modified_gmt":"2026-10-03T10:08:04","slug":"marco-martinato-finds-his-calling-in-gin","status":"publish","type":"news","link":"https:\/\/gruendungsregiongoslar.de\/en\/news\/marco-martinato-finds-his-calling-in-gin\/","title":{"rendered":"Marco Martinato finds his calling in gin"},"content":{"rendered":"<div class=\"ce_text block\">\n<div class=\"textOnly\">\n<p style=\"text-align: justify;\">What began as a hobby many years ago has now led Marco Martinato to choose \u2018passion over a good income.\u2019 That passion is written all over the 58-year-old founder&#8217;s face when he talks about his gin label, Hartingowe, with shining eyes. He founded it as a part-time GbR partnership with his nephew Nico in 2020 and took the step into full-time self-employment this summer.<\/p>\n<p style=\"text-align: justify;\">As a sales engineer, he traveled the world for decades. On weekends, his handmade gins brought enjoyment to friends. Marco Martinato had not planned from the outset to turn his hobby into a company, but in the end it was a logical development. \u2018I always worked for my employer as though it were my own company,\u2019 he says. \u2018Now it was time to put that energy into something of my own.\u2019<\/p>\n<h2 style=\"text-align: justify;\">Every stage of life has its advantages<\/h2>\n<p style=\"text-align: justify;\">Some people may be surprised when someone over 50 takes the risk of self-employment and even gives up a well-paid job to do so. Marco Martinato, however, thought the step through carefully. Starting part-time was very successful (as the GZ reported on 10 March 2022). But the work could no longer be done on the side. It was time to become fully self-employed. \u2018The advantage of my age is that I can take the steps with enough composure,\u2019 the founder says. \u2018To start a business successfully, you should consider each step carefully.\u2019<\/p>\n<p style=\"text-align: justify;\">He received support from WiReGo, including advice on business questions and funding opportunities. Even more important, though, were the associated network and contacts within the region. \u2018If you want to grow your company, you need to network,\u2019 Martinato knows. \u2018WiReGo is an ideal contact for that in the district.\u2019 <\/p>\n<p style=\"text-align: justify;\">He also reaches out to other distilleries to exchange ideas and organize events together. \u2018I&#8217;m glad there are so many great distilleries in the Harz,\u2019 Martinato says openly. \u2018We all benefit from competition, because more choice raises the region&#8217;s profile and stimulates demand.\u2019<\/p>\n<h2 style=\"text-align: justify;\">From unknown brand to spirit of the year<\/h2>\n<p style=\"text-align: justify;\">The range now includes several gins, liqueurs and spirits. A new, innovative gin with tonic already incorporated is about to launch. The company has won numerous competitions, even in England, the home of sloe gin. Hartingowe ranks among the world&#8217;s best spirits. For Marco Martinato, entering competitions is a welcome form of independent quality control. <\/p>\n<p style=\"text-align: justify;\">\u2018We want people to speak well of us,\u2019 Marco Martinato stresses. \u2018That&#8217;s why we pay close attention to the quality of our products and service.\u2019 He plans to bring in more employees in the future. \u2018When you&#8217;re at full capacity, creativity gets lost,\u2019 the founder knows. <\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.hartingowe.de\/\" target=\"_blank\" rel=\"noopener\">www.hartingowe.de<\/a><\/p>\n<\/p><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>What began as a hobby has now become Marco Martinato&#8217;s profession with his gin label, Hartingowe.<\/p>\n","protected":false},"featured_media":18162,"template":"","meta":{"_acf_changed":false},"news-kategorie":[90],"class_list":["post-18161","news","type-news","status-publish","has-post-thumbnail","hentry","news-kategorie-startup-stories"],"acf":{"news_kategorie":90,"kurzbeschreibung":"What began as a hobby has now become Marco Martinato's profession with his gin label, Hartingowe.","inhaltstyp":"gruenderstory","interne_gruendungsberatung":false,"anzeigedatum":"2025-10-14 10:49:00","bildstatus":"originalbild","bildquelle":"Former Startup Region website","bild_alt_text":"Marco Martinato finds his calling in gin","original_bild_url":"https:\/\/gruenden-region-goslar.de\/files\/Newsbilder\/Gr%C3%BCndungsstories\/2025-10-story-martinato.jpg","alte_url":"https:\/\/gruenden-region-goslar.de\/news-leser-gruendungsstories\/marco-martinato-gruendungsstory.html","import_hash":"383245e25e6754039d31daf0ca0478af5de515dc"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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